• LIGHTWEIGHT TEXTURE
  • MEDIUM/FLEXIBLE HOLD
  • MATTE FINISH

REUZEL® Clay Matte Pomade delivers a touchable, medium hold with a true matte finish. Ideal for creating textured, natural-looking styles, this lightweight clay pomade works on most hair types and rinses out easily. Perfect for adding texture and definition without shine.

SHINE: 1/10

HOLD: 6/10

  • Ideal for fine to medium hair
  • Won’t weigh hair down
  • Medium/pliable hold from natural clay
  • Adds texture and definition
  • Vanilla mint fragrance
Application: Remove 1 to 2 knuckles full from can and emulsify in palms. Spread evenly across hands until fully covered. Apply to towel-dried or dry hair starting at the crown and working toward the front. Work from scalp to ends and liberally cover hair. Finish by combing hair into desired shape. Apply more if necessary.

3.35 oz and 1.3 oz

Key Ingredients

  • Kaolin Clay: Gently removes excess oil, dirt, and impurities from the scalp and hair.
  • Quinoa: Essential fatty acids help hair maintain moisture, thus making hair smoother.
  • Aloe Vera: Fatty acids found in the aloe plant have anti-inflammatory properties that help to soothe the scalp.
  • Vitamin E: Helps support hair strength and flexibility, reducing the risk of breakage.

 

About Reuzel and Schorem
Schorem is an old school men-only barbershop in the heart of the working class city of Rotterdam. The shop specializes in the classic cuts that have proven themselves over the decades: pompadours, flattops, contours and the other styles featured on Schorem's famous barbershop posters.

Since it's opening, Schorem has been frequented by greasers, rockers, bikers, psychobilly's, ruffians and other fine gentleman scumbags from every echelon of society. With more than fifty years of barbering and grooming experience these Rotterdam Barbers have now formulated pomades worthy of their exacting standards. As old school barbers they dug deep into the history of pomades to formulate what they believe are the worlds finest, Reuzel.

Reuzel is the Dutch word for lard and is a wink to a past when pomades were made from animal fats and fragranced with apples. The word pomade actually comes from the French word pomme, meaning apple.